Special Products Marketing Operations
A program that prepares individuals to perform marketing and sales operations connected with the promotion of special products, including floristry, food, and home and office products. Includes instruction in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.
- Schools offering
- 8
- Annual completions
- 68
- Typical degree level
- Bachelor's
- Median earnings (5yr)
- $56k
About this major
A program that prepares individuals to perform marketing and sales operations connected with the promotion of special products, including floristry, food, and home and office products. Includes instruction in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.
Where this major leads
Occupations most often associated with this major, from the federal BLS+O*NET crosswalk. Job-growth projections and median wages are national.
| Occupation | Median wage | Job growth | Typical education |
|---|---|---|---|
| First-line supervisors of retail sales workers | $47k | -5.0% | High school diploma or equivalent |
| Sales representatives, wholesale and manufacturing, except technical and scientific products | $67k | +0.3% | High school diploma or equivalent |
| Market research analysts and marketing specialists | $77k | +6.7% | Bachelor's degree |
| First-line supervisors of non-retail sales workers | $84k | 0.0% | High school diploma or equivalent |
| Sales and related workers, all other | $46k | +3.7% | High school diploma or equivalent |
Earnings at a glance
Median graduate earnings from the federal College Scorecard, 5 and 10 years out.
Median 5-year earnings
$56k
Associate's vs Bachelor's — early-career earnings
Associate's
$51k
Bachelor's
$57k
Top colleges for Special Products Marketing Operations
Ranked by annual completions at the associate's or bachelor's level — a proxy for program scale.
| College | Location | Assoc. | Bach. | Total |
|---|---|---|---|---|
| Saint Joseph's University - Philadelphia | Philadelphia, PA | 0 | 55 | 55 |
| Fashion Institute of Technology | New York, NY | 0 | 9 | 9 |
| University of North Texas | Denton, TX | 0 | 3 | 3 |
| Central Washington University | Ellensburg, WA | 0 | 1 | 1 |
| Tompkins Cortland Community College | Dryden, NY | 0 | 0 | 0 |
| State Fair Community College | Sedalia, MO | 0 | 0 | 0 |
| SUNY College of Technology at Alfred | Alfred, NY | 0 | 0 | 0 |
| Northland Community and Technical College | Thief River Falls, MN | 0 | 0 | 0 |
Related majors to explore
Fashion Merchandising
2,759 completions/yr
Retailing and Retail Operations
589 completions/yr
Selling Skills and Sales Operations
510 completions/yr
Specialized Merchandising, Sales, and Marketing Operations, Other
102 completions/yr
Consumer Merchandising/Retailing Management
62 completions/yr
General Merchandising, Sales, and Related Marketing Operations, Other
57 completions/yr
Tourism and Travel Services Marketing Operations
48 completions/yr
Hospitality and Recreation Marketing Operations
40 completions/yr