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Major · Business, Management, Marketing,

Special Products Marketing Operations

A program that prepares individuals to perform marketing and sales operations connected with the promotion of special products, including floristry, food, and home and office products. Includes instruction in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.

Schools offering
7
Annual completions
66
Typical degree level
Associate's + Bachelor's
Median earnings (5yr)
$56k

About this major

A program that prepares individuals to perform marketing and sales operations connected with the promotion of special products, including floristry, food, and home and office products. Includes instruction in principles of marketing research and advertising, promotional campaign organization, media relations, and applicable technical and administrative skills.

Section 3 · Careers

Where this major leads

Occupations most often associated with this major, from the federal BLS+O*NET crosswalk. Job-growth projections and median wages are national.

Occupation Median wage Job growth Typical education
First-line supervisors of retail sales workers $47k -5.0% High school diploma or equivalent
Sales representatives, wholesale and manufacturing, except technical and scientific products $67k +0.3% High school diploma or equivalent
Market research analysts and marketing specialists $77k +6.7% Bachelor's degree
First-line supervisors of non-retail sales workers $84k 0.0% High school diploma or equivalent
Sales and related workers, all other $46k +3.7% High school diploma or equivalent
Section 4 · Earnings

Earnings at a glance

Median graduate earnings from the federal College Scorecard, 5 and 10 years out.

Median 5-year earnings

$56k

Associate's vs Bachelor's — early-career earnings

Associate's

$51k

Bachelor's

$57k

Section 6 · Where to study

Top colleges for Special Products Marketing Operations

Ranked by annual completions at the associate's or bachelor's level — a proxy for program scale.

College Location Assoc. Bach. Total
Saint Joseph's University - Philadelphia Philadelphia, PA 0 52 52
Fashion Institute of Technology New York, NY 0 6 6
Central Washington University Ellensburg, WA 0 6 6
Tompkins Cortland Community College Dryden, NY 1 0 1
Northland Community and Technical College Thief River Falls, MN 1 0 1
University of North Texas Denton, TX 0 0 0
SUNY College of Technology at Alfred Alfred, NY 0 0 0
Section 9 · Frequently asked

Common questions

What can I do with a Special Products Marketing Operations degree?
Graduates commonly pursue careers such as First-line supervisors of retail sales workers, Sales representatives, wholesale and manufacturing, except technical and scientific products, Market research analysts and marketing specialists.
Is a Special Products Marketing Operations associate's enough, or do I need a bachelor's?
Both credentials exist. The associate's is typically faster and cheaper; the bachelor's unlocks higher-earning roles. See our earnings table above.
How many colleges offer Special Products Marketing Operations?
7 colleges offered this major in the most recent IPEDS year, graduating about 66 students a year combined.